Bio and press kit

Victor Straatmangeneral partner, 4impact capital · The Hague

Victor Straatman is a general partner at 4impact capital in The Hague. He backs early-stage European technology that solves global challenges, after twenty years of building companies himself. This page holds the facts, in a form you can copy. The full story, told from today back to Groningen ↗

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Three bios, three lengths

Short · about 40 words

Victor Straatman is a general partner at 4impact capital in The Hague, backing early-stage European tech that solves global challenges. Before investing he spent twenty years building companies, co-founding Redkiwi, Meatme and Verble. He is a civil engineer from TU Delft, born in Groningen.

Medium · about 100 words

Victor Straatman is a general partner at 4impact capital in The Hague, where he backs early-stage European technology that solves global challenges, seed to Series A, from the €68M Fund II. He led 4impact’s recent rounds in OurMind and Regulate and its first investment in Lucend. Before investing he spent twenty years building companies: Redkiwi, the Rotterdam digital agency he co-founded in 2004; Meatme, a regenerative-meat platform in Vancouver; and Verble, an AI speechwriting assistant. He holds an MSc in civil engineering from TU Delft and was born in Groningen.

Long · about 250 words

Victor Straatman is a general partner at 4impact capital, the impact venture fund in The Hague that invests seed to Series A in European digital technology addressing global challenges, with first tickets of €250k to €2.5M from its €68M Fund II. He joined 4impact in 2021 as entrepreneur in residence and became a partner in January 2024. He led the fund’s €2.1M Series A in OurMind, which takes administrative work off hospital doctors, its €1.4M seed round in Regulate, a science-backed breathwork platform for the workplace, and its first investment in Coolgradient, now Lucend, which cuts the energy data centres spend on cooling.

Before investing, Victor built companies for twenty years. In 2004 he co-founded Redkiwi in Rotterdam with Jasper Verbunt and bootstrapped it into a 50-person digital agency, recognised by the FD Gazellen and the Deloitte Technology Fast 50; he remains a shareholder. In Vancouver, from 2015 to 2019, he co-founded Meatme, connecting people with regenerative farmers, and mentored founders at Launch Academy, Futurpreneur Canada, e@UBC and RADIUS SFU. Back in the Netherlands he worked at BrandLoyalty as business director and business development manager EMEA, and in 2023 co-founded Verble, an AI speechwriting assistant used in more than 100 countries. He has been a guest lecturer in entrepreneurship at Erasmus University Rotterdam.

Victor holds an MSc in civil engineering from Delft University of Technology, was born in Groningen, and lives in The Hague with his wife, the textile artist Manon Garritsen, and their two sons.

2024 – now

What I do at 4impact capital4impact.vc ↗

At 4impact we back early-stage European tech that solves global challenges: seed to Series A, first tickets of €250k to €2.5M from our €68M Fund II, across the Benelux, DACH and the Nordics. I look for founders who want impact for people and planet as much as a business that scales, and who see no conflict between the two. Everything about the fund, the portfolio and how to pitch lives on 4impact’s own site.

Dated, newest first

Recent

The record

Facts and dates

  • NameVictor Straatman
  • TitleGeneral partner, 4impact capital, The Hague, since January 2024
  • Before thatEntrepreneur in residence at 4impact capital, 2021 to January 2024
  • CompaniesCo-founder of Redkiwi (Rotterdam, 2004, with Jasper Verbunt; shareholder since handing over the day-to-day in 2015), Meatme (Vancouver, 2015 to 2019) and Verble (2023)
  • EmploymentBrandLoyalty, ’s-Hertogenbosch, business director and business development manager EMEA, 2019 to 2021
  • MentoringLaunch Academy, Futurpreneur Canada, e@UBC, RADIUS SFU, Village Capital, Graduate Entrepreneur, Warren Brandeis
  • TeachingGuest lecturer in entrepreneurial marketing and bootstrapping, Erasmus University Rotterdam, 2011 to 2015
  • EducationMSc civil engineering, Delft University of Technology, 1994 to 2002
  • AbroadAuckland, New Zealand, 2002 to 2004; Vancouver, Canada, 2015 to 2019
  • BornGroningen, the Netherlands
  • LivesThe Hague, with Manon Garritsen and their two sons
  • LanguagesDutch, English
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Press, interviews and writing

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Headshots

Victor Straatman, square portrait on a bright blue background
Square portrait, blue background
Victor Straatman, half-length portrait on a navy background
Half-length portrait, navy background · 1600 px

Credit: Victor Straatman / straatman.co. Please do not crop the portraits into other people’s layouts without asking.

For editors

How to describe me

Name: Victor Straatman. Title: general partner at 4impact capital. City: The Hague. In one line: Victor Straatman, general partner at 4impact capital, The Hague.

In Dutch: Victor Straatman, general partner bij 4impact capital, Den Haag. The firm writes its name in lower case: 4impact capital, or 4impact for short.

Please link to straatman.co/about for the bio and to 4impact.vc for anything about the fund.